Sunday, September 11, 2011

Use external Links to boost your credibility

Bloggers are always happy to link to a resource that is good for us, or a product or service with which we are attached.

But there are other forms of external links that use too few bloggers:

links to sources of information we have for content creators we foundlinks citinglinks to more detailed information on a topic that we are not in the depth entry, but in a post cover.

Citing sources is a basic element of professional writing. As well as reflect your professionalism, the:

helps build your authority on a topichelps helps you to get respect by association with quality profile and sourcesactively readers to take advantage of your content.

Especially, citing external sources of information increases your credibility. By linking to a quality, reliable external source, you Show that you proudly stand behind the information that you give your readers. And what blogger does not want to do that?

When should a blogger a link as a kind of citation? When are you on information you have learned elsewhere. Let's look at the most common types of statements for which external links to their original sources.

If you quote someone else, you should add a link to the place where she said the words that you included in your quote.

After the legal implications of someone without mentioning the source of that quote quote, is the main reason for referencing quotes really logical.

If you are quoting a person, it makes sense that your readers can be inspired or intrigued by this quote, so you will want to help them by providing them with easy access to the complete story. Right? Right!

If you mention or a concept that someone else has come up with an idea, include a link to the relevant person of material on that subject.

So, for example, if you wrote a post that Darren's approach to social media, including "home bases" and "outposts", you would like to include a link to the article in which he explains those concepts.

Links like this:

Show readers that you care about them with any information necessary to get information about the topics you the potential to drive traffic to send to the abouthave authors write have you learned from — and readers that you honestly and fairly loveshow ' tour, and that you are not trying to give out the ideas of others as your own.

This is the most common problem I see with external links: many bloggers present opinion as fact, often without even realizing it. FeelGooder on the Web site that Darren is running, we get many submissions that are perfectly reasonable-sounding claims that, when the authors are asked to research or studies for credentials, they prove to be FALSE.

A lot of the time full articles via dropped because the central claim the author has made turned out to be purely Internet confection. Recently, we removed a section from an article claiming that smiling endorphins in the brain releases because, try as we can, we couldn't find all evidence — research reports, and so on — for this argument. Sure, it written on the Web pages from one end of the Internet to the other, but that's not a reference: not one of them referenced a research (or even all researchers) who ever this link have been proven.

Don't believe what you've heard as fact. If you are including information in a post, make sure you mention the original sources.

A good candidate for an external link for the information that you included in your message is:

original, where possible (so if you have an article that is linked to the original source, link to the original source first of all, and the reference to article if you also want to) reliable and well-regardedindependent (not supported by a company that push a particular agenda) high quality — a source that is complete, comprehensive, and links to other sources such as requiredspecialized (not a content aggregator or generalist "answers" Web Portal).

Of course, some sources of information (gasp!) not online. It happens! What do you do in those cases? Add a footnote. A perfect footnote was given by author Angela Irvin FeelGooder in her post, develop a mindset for social good. And its readers appreciated, too.

Angela wanted to call an article from a printed magazine. No problem: they gave a standard academic reference so if its readers would like to see the research itself, they could go to their library and check it out. Pretty handy!

How are your last few posts looking for? You have cited references and your readers pointed to more information where that is sensible, logical or required? I would like to know of your approach to external informative links and quotations in the comments.


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