Continuing our discussion of things you would need to do now to improve your blog, and today it tip:
Another task that I am trying to do on a regular basis (not as regularly as I should!) is back to go through old messages in my archive and looking for opportunities to interlink them.
Many times bloggers write multiple posts on their blog on related topics, and each is an opportunity to interlink relevant content. This benefits your readers, if you read them further on the subject, and helps with your search rankings (internal links help your SEO a bit).
Pay particular attention to the possibilities to link to your own products in older posts — this can be a money spinner.
You frequently back and interlink old messages?
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