Ten Ways to Maximize Content and Take Your Business Places

If you’re here, chances are you create and use a lot of content for your blog and to build your business. Are you getting the best mileage you can from all of your content? Here are the top ten ways you can let your content do double duty.

10. Chop it up. Use snippets from your content and publish them as tips on social networking sites. For example, a single article might have five to ten tips. You can schedule them to be posted on Facebook and Twitter with links to your website.

That can equal at least a week’s worth of tweets going out to your followers. Be sure to post them at different times each day, or even twice a day. Not all of your followers are on at the same time.

9. Collect it. Collect similar articles and/or blog posts to create a larger downloadable product. For example, you might collect ten articles on the topic of organizing your closet and create a report for your visitors. It’s a nice way to offer something for free and provide your readers more value.

Plus, since it’s already been posted on your blog before, you don’t have to write all the content. Just add in some new tips, a few transitions between the articles and you’re good to go.

8. Piece it out. If you’ve written reports to give as free gifts you can separate those into smaller articles or blog posts and share them on your ezine.

7. Weekly wrap up. Create teaser paragraphs for each article or blog post you’ve published the past week and create a weekly wrap up. You can post it as an article and/or send it to your subscribers so they don’t miss a word.

6. Reuse social networking snippets. If you’re using social networking to grow your business consider pulling comments you’ve made or content you’ve published and use it on your blog or as an article marketing piece.

5. Give answers. You can also use any questions you’ve answered via comments on your blog or social networking sites and publish them on answer sites like Yahoo answers.

4. Link it up. Always strive to include a link. You can link to your website to drive traffic to a specific page. Or you can link to an affiliate product that relates to your article. Just don’t go overboard with linkage.

3. Newsletters and ezines. Repurpose or expand on articles or blog posts you’ve written to provide your subscribers with more information and value.

2. Syndication. Consider syndicating your ezine content. Syndicating your ezine content can help drive traffic to your website or blog and build awareness.

1. Rewrite it. Rewrite any and every article or blog post you publish and use it for article marketing purposes. Republish it on article marketing websites or as guest blog posts. Make the most of your writing efforts. In fact, you can hire a Virtual Assistant to rewrite your existing content and double the results.

Always think about maximizing your content. Every time you write a blog post or article think about how you can use it and its content in other ways. Give it more than one purpose.  Let it do the legwork for you.

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Maximize Your Affiliate Income with LinkTrackr

They say that knowledge is power, but in the case of affiliate marketing, it can also be very powerful. In order to be successful promoting the various affiliate campaigns, you need a way to track your performance in a robust, yet easily accessible way. And one of the best solutions for that is LinkTrackr. This online service offers a wide range of tools that are custom built for all the affiliate marketers in the audience.

Its name might lead you to believe that LinkTrackr is all about tracking links, but that’s only part of the equation. Instead, this is a comprehensive solution with plenty of functionality for affiliates. They claim it is Internet marketing “made really easy.”

All the successful marketers in the audience will tell you that it is very important to cloak all of your affiliate links. This is true for a number of reasons. Many web users will be hesitant to click on something that clearly looks like an affiliate link, because it can look suspicious. A shorter URL with your own domain, however, looks more trustworthy. What’s more, a cloaked link helps to protect you from losing commissions that you should have rightfully earned.

LinkTrackr lets you use a subdomain off of their site, but perhaps more powerfully, you can also use your own domain as the redirection source. This is great for branding and legitimacy reasons. It’s also useful that you can hide your landing pages from search engines (protecting your rankings) and you can use a “social” toolbar that keeps your cloaked URL in the address bar of visitors.

I’m guessing that if you’re going to make it as an affiliate marketer, you’re going to handle more than one or two links. That’s why it’s great the interface within LinkTrackr makes it really easy to sort and search through your links.

The WordPress plugin takes this functionality to another level, easily integrating with your site or blog. You can set it to automatically replace certain keywords or keyword phrases with your affiliate links too, further automating your monetization process.

Not surprisingly, LinkTrackr also does a lot on the tracking side of the equation too. This can be done through tracking pixels, Javascript code, and so on. You can see the number of click-throughs, as well as the total conversions and the conversion rate. If you assign values to the conversions, you can see how much money each link is making too.

Perhaps one of the most powerful features of this affiliate marketing system is the simple utility for split-testing your custom cloaked URLs. What this means is that you can use and promote a single URL, but have that send visitors to multiple landing pages and destinations.

Many affiliate marketers will likely use this as a simple A-B split test with a 50/50 option between two destination URLs, but you could just as easily split that cloaked URL to as many destinations as you’d like. It’s also not automatic that the traffic is distributed evenly among the destinations, so you can give them each a custom weight too. And yes, all the clicks and conversions are tracked too, just like single destination cloaked URLs.

In the interest of continuity, you can enable cookies for these cloaked URLs too. This means that a person directed to one destination URL will see the same one if they visit the same cloaked URL again. Otherwise, they will once again be randomly assigned to one of the possible destination URLs.

At this time, you’ll find that there are four pricing plans for LinkTrackr. They all work on a subscription basis, but you can switch between any of the plans at any time. They start at $9/month for the basic plan, which includes 100 tracking links, 10,000 clicks/month and custom homepage. The most popular plan is the $39/month hyper plan with 1000 tracking links and A/B split testing. If you want more, there’s also the $69/month Xtreme plan with unlimited links, unlimited clicks, and more.

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